您所在的位置: 首页 > SAT/SSAT > SAT写作

SAT写作话题分类——生活类

作者:新通教育

2015-11-13 新通教育

SAT写作难度并不大,但是取得高分也不是轻而易举的事。写作除了需要积累一定的词汇,还要培养清晰的思路和逻辑,新通教育为广大GMAT考生准备了SAT写作高分范文,给同学们提供一些参考,希望同学们能取长补短,提高自己的SAT写作成绩。

    Assignment:

    Do you believe it is possible for advertising (magazine ads, radio spots, TV commercials) to “invent desire,” that is, to create in people a need to have something they otherwise would not have wanted? Plan and write an essay in which you develop your point of view on this issue. Support your position with reasoning and examples taken from your reading, studies, experience, or observations.

    Sample Essay

    The concept is intriguing. If desire can be "invented," then any product, any service, any theory is potentially a success. All that is needed is a marketing plan and access to potential customers. Invent the desire, and then sit back and collect the profits.
The concept is also frightening. If desire is an artificial concept, then what becomes of the concept of free will? If judgment can be overridden by packaging and promotion, are any of us really free at all? Could the very notion of democracy be destroyed by a good press agent?

    Fortunately, I don't believe that true desire can be invented. The most that advertising can create is awareness. Sometimes that awareness is created in a way that makes the product seem more desirable than it actually is. Movie trailers, for example, take the most exciting moments of a film and pack them into sixty seconds, to make the audience believe that the entire two hours will be that action-packed. The tall, juicy burgers seen in fast food commercials bear little resemblance to the wrapper-flattened sandwiches handed through most drive-up windows. Diet programs tout clients who have lost hundreds of pounds, only admitting that "these results are not typical" in small print. How, then, can you account for the apparent success of so much advertising? In some cases, simply creating the awareness can be enough. If a person saw and liked the first two Harry Potter movies, all they really need to be told is when the next one will be released, and what theaters will be showing it. Mostly, however, I think what advertising provides is a bridge between the product and some desire already present in the consumer. A successful cosmetics commercial won't "invent" a desire for a certain brand of lipstick as much as it will establish a connection between that brand of lipstick and a woman's desire to feel attractive. An ad that associates a product with a celebrity connects anyone who uses that product to that celebrity, even if its only in an indirect way. A burger commercial can be successful just by making people feel hungry.

    The advertising industry may strive to "invent desire," but I don't believe it can be done. (I do, however, still tend to fall for those movie trailers!)

二维码 

       微信“扫一扫”,考试资讯早知道。真题机经、考前预测、精准题库、地道解析,应有尽有。
        关注“新通学霸团”回复“姓名+电话”即享20元话费
        如有疑问,欢迎联系在线老师,或拨打新通教育免费热线。
 

SAT/SSAT 保分课程

课程名称 学习目标 班级特色
SAT入门班 积累词汇 丰富写作素材 针对性强 高效提高学生的能力 报名
SAT1800分钻石小班 达到SAT1800分水平 2-4人小班教学 报名
SAT精品2000分冲刺班 达到SAT2000+ 强化、提高解题能力 报名
SAT基础VIP1V1课程 SAT冲至2000分 全真模考 私人定制 报名
SAT北美名校班 达到SAT1800分水平 注重考试细节,真题归类练习讲解 报名
SAT强化课程 SAT 2100+分 小班名师授课 报名

更多分享

  • SAT官方作文题库

    免费下载

    格式: doc 大小:358KB

    免费下载
  • SAT语法练习题题库

    免费下载

    格式: doc 大小:219KB

    免费下载
  • SAT写作历年真题

    免费下载

    格式: doc 大小:179KB

    免费下载
全方位解读SAT
  • 考试提醒
  • 报名
  • 考试
  • 查分
2017年SAT考试时间安排

近期考试:2017年1月28日 3月11日 5月6日

2017年SAT考试内容调整

近期考试:2017年1月28日 3月11日 5月6日

2017年新SAT评分标准

近期考试:2017年1月28日 3月11日 5月6日

  • 考前预测
  • 名师押题 缩小范围100%命中